Austin Woman selected five female-founded Instagram accounts you should follow. 

By Saba Ghaffari, Photos by Erica Tello, Cristina Fisher, Caroline Lee, Joy Wilson and Alysha Rainswaters


Ashley Brown and Becky Brown are the sisters behind @atx.and.o, an Instagram feed featuring various entrepreneurs, creatives and up-and-comers living in Austin. The sisters’ mission is to provide a platform for local professionals, business owners and artists to share their personal stories. Their goal is to facilitate connections and opportunities among the Austin community. When these ladies aren’t searching for the next awesome Austinite to spotlight, Becky Brown works as a hair artist at Jose Luis Salon, and Ashley Brown is a program manager at Google. Follow them for their #MakerMonday series, a weekly highlight of artisans and manufacturers in Austin, and their #WCW series, a weekly showcase of inspiring Austin-based female entrepreneurs.


This female-driven and -empowering account offers a community for creative- minded women to gather, share ideas and promote change for gender equality. Founded by Jane Hervey, the nonprofit bossbabesATX hosts regular community meetups, entrepreneurial conferences and professional-development programs. In addition to running bossbabesATX, Hervey is a creative producer, activist, entrepreneur, writer and performance artist. Since its launch in 2015, the organization has hosted more than 50 events and more than 15,000 guests.


Drake fans and foodie lovers unite! The @drakeoncake Instagram account is a photo collective of gorgeous cakes that are decorated with the rapper’s lyrics, including frosting inscriptions like “Only love my bed and my mom,” and “Too blessed to be humble.” The account is the creative brainchild of Joy Wilson, a professional baker, food photographer and cookbook author based in New Orleans. Wilson also runs her other Instagram account, @joythebaker, and her food blog, Joy the Baker, which features recipes ranging from homemade pretzels with cheddar-beer dipping sauce to milk-chocolate-cookies-and-cream cookies.


Love Child is a digital space for mothers and parents to receive ideas, recommendations and inspiration regarding the lifestyle of the modern mother. Curated content touches on topics such as style, beauty, health, fitness, travel and rst-person stories, as well as pregnancy and motherhood tips. Austin-based wardrobe stylist Cristina Bocanegra created Love Child as a place where she could share her personal journey as a first-time mother. Now quickly approaching two years since the online magazine launch, Love Child continues to be the one-stop online resource for Austin mothers.


Create & Cultivate is the fastest-growing nationwide conference for women who want to, as the name suggests, create and cultivate the career of their dreams. CEO and Founder Jaclyn Johnson is on a mission to empower and support women in the workplace, and the @createcultivate Instagram account is a solid resource for advice catered toward the modern-day working woman. Having sold her first company, (No Subject), when she was 28, and investing in multiple female-owned startups, in addition to running Create & Cultivate, Johnson has no desire to slow down anytime soon. Each Create & Cultivate conference draws more than 1,500 women from throughout the country, and previous events have featured speakers such as Kim Kardashian West, Gloria Steinem, Issa Rae and Jessica Alba.



Leave A Reply

Social media & sharing icons powered by UltimatelySocial